About Visit Estonia / Estonian Tourist Board

Source: Visit Estonia, Mart Vares

Who is Visit Estonia and what we do?

Dear tour operator, travel agent, wholesaler, online retailer, business event organiser, journalist, influencer, airline representative and everyone in the tourism world with whom we cross paths on our journey!

 Our great aim at Visit Estonia (Estonian Tourist Board) is to raise curiosity in travellers from near and far, and to have them come and discover this little country. At the same time, we also want to make sure that Estonian tourism products are internationally competitive for our visitors to feel good.

Context in numbers:

  • Tourism industry provides 8% of the Estonian GDP and employs 30,000 people.
  • Exports of tourism services reach over 2 billion €, making up 30% of Estonia's exports of services.
  • The state earned almost 200 million € in tax from the tourism industry in 2019.

Who are the people behind the activities? Meet team Visit Estonia:

 A selection of the many things we made happen in 2021, in video:

See also: